Global revenue generated by elite women’s sport is predicted to surpass £1bn for the first time next year.
Finance experts Deloitte predict women’s sport revenue will reach £1.02bn in 2024 after a year of growth featuring the Fifa Women’s World Cup in 2023.
Football is forecast to generate £439m, with basketball predicted to be the second most valuable sport with £280m.
The news comes before a busy year for women’s sport, headlined by the Paris Olympics.
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